As buyers wade back into the market, there’s plenty of information to be found online. And that may be more trouble than it’s worth. arlier this year, a client asked Troy Deierling, a realtor in Sedona, Ariz., to set up appointments for three homes he’d seen online. Those viewings never happened: In spite of their …
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Eighty-five percent of home buyers find photos very useful on websites
According to the “2010 Home Buyer and Seller Profile” visuals of properties for sale are increasingly useful to buyers as more buyers use the Internet in their search process. Eighty-five percent of home buyers found photos very useful on websites. In addition, eighty-three percent of buyers found detailed information about the property very useful when …
Listing Expired – House still unsold? Part 2: What it takes to sell in todays market
Pricing is a critical element in offering a home for sale, and unfortunately it’s often done wrong. Sometimes that’s the agent’s fault, and sometimes it’s the homeowner’s. We’ll start with the agent. The sad truth is that some agents try to “buy listings” by promising homeowners unrealistic prices. They say they can get a higher …
Listing Expired – House still unsold? Part 1: What it takes to sell in todays market
Selling a home in today’s market is far different from selling a home just a few years ago. When things were booming and buyers were snapping up homes at ever-increasing prices, agents didn’t have to work very hard to bring you a buyer, and sellers didn’t have to work very hard to prepare their property …
His Real Estate Agent? Craigslist
I share this article as I know real estate advertising on Craigslist works when done right. Craigslist is just one of many online sites I use as part of my creative marketing systems to promote properties we represent. The main function is to drive traffic back to my site were buyers can see more detailed …
